• Thu. Sep 22nd, 2022

Awaken the gods with Lucksome's Gates of Etherea™ – European Gaming Industry News

ByWikafever

Sep 22, 2022

Wazdan appeals to the traditional slot audience with retro-inspired slots
Kinguin Partners with Shufti Pro to integrate KYC solutions
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Awaken the gods with Lucksome’s Gates of Etherea™
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Online casino game developer, Lucksome, invites players to discover the wonders of Ancient Egypt and the power of the Goddess Isis in its latest release, Gates of Etherea™.
Taking the form of a 5 reel slot, using the increasingly popular 3-4-5-4-3 row configuration, Gates of Etherea™ features two Guardians which are the key to unlocking bonus rounds and big wins.

Charge up the Guardians of the Gates by landing four or more Portal Scatter symbols in a spin and once fully charged, they will open the gates to 12 Free Spins. Fill the screen with all 19 Portal symbols to trigger the 5000x max win!
Once in the Free Spins bonus round, the chances of additional features like wild multipliers, scatter wilds and high-pay symbols all produced by the Guardians’ magical might. Landing 10 Portals during Free Spins retriggers the bonus, awarding another 12 spins, plus there is a configurable option for Bonus Buys for those operators in jurisdictions that allow it.
Bryan Upton, Founder at Lucksome, said: “Following our run of successful game launches we really see Gates of Etherea™ as the perfect end to our Q3 release activity. Designed to appeal to a global audience, we have localised marketing material and support in 15+ languages, plus two volatility profiles as well as a configurable Bonus Buy.
Gates of Etherea™ is available in 94% and 96%  versions, we’re confident this game is going to be a hit with our operator and aggregator partners, as well as their respective players. We can’t wait for it to hit lobbies around the world from September 22nd.”
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Andrzej Hyla, CCO at Wazdan writes about how the company has gone back to basics in terms of the appearance of its slots in the Hot Slot series, applying a self-reflective approach to game design to get closer to what a ‘traditional’ slot is in a number of its products.
Slots have been around for over a hundred years, and for decades the 3×3 layout that featured cherries, lemons, and other fruity symbols was the standard for the space. Naturally, the genre has evolved to facilitate modern player preferences and their craving for new themes and a greater sense of interactivity. However, a small group of loyal followers still seek out retro games that evoke a sense of nostalgia and deliver a charm that, in their opinion, modern releases fail to.
While many believe that it is only a matter of time before traditional experiences are pushed to the peripheries of iGaming, at Wazdan, we believe there will always be a place at the table for throwback titles that utilise easy-to-understand mechanics and a classic aesthetic. As the industry continues to push forwards in terms of innovation and customisation, it also produces a steady stream of players that start to feel sentimental and reminisce about old-school gameplay, creating consistent demand for classic products.
 
The appeal of retro experiences
The main appeal of vintage products is the sense of nostalgia they deliver, paired with the simplicity of their mechanics. Research shows that the majority of land-based and online casino customers are casual gamers that consider slots an entertainment-based pastime.
These players see traditional experiences as something that can bring face-value excitement into their lives. Therefore, do not want to waste time learning about the complicated rules and seemingly endless combinations that modern titles provide. They seek simple, yet engaging games that provide them with many winning opportunities.
As a business that prides itself on the quality of games it produces, with an offering that spans classics and popular table games to innovative video slots, we have a responsibility to cater to all types of players. Our top-performing Hot Slot™ series, including Hot Slot™: 777 Crown, Hot Slot™: Magic Bombs, and Hot Slot™: Magic Pearls, do this by taking things back to how they used to be, employing modern features that complement the classic designs on display, rather than overpower them.
As a result, our games get recognition for the balance that they strike between traditional and contemporary, generating fantastic results for our partners.
 
Innovations that target modern demographics
As things stand, slots with sophisticated bonus features dominate the iGaming space as more and more players yearn for a greater sense of interaction and entertainment.
With the advent of new technologies and leaps in graphic and audio design, the slot looks different now than it did ten years ago, as do mechanics, outcomes, and even bonus rounds.
However, we believe easy-to-understand features that increase the chances of winning are the most engaging for players. Our Hot Slot™ games collection is a perfect example of how effective simple features can be in terms of driving revenue growth for operators.
Our top-performing Hot Slot™: 777 Crown proves that many players still seek simple fruit machines with basic mechanics. Although the game offers Scatters as the only special feature, it became one of the most popular slots in our portfolio.
Hot Slot™: Magic Bombs is a brand-new slot that offers our engagement-boosting Collect to Infinity™ mechanic proven to generate better results for operators. The game also introduces our brand-new Sticky to Infinity feature, designed to keep players immersed for longer. When combined with player-favourite Free Spins, these two innovative features guarantee increased engagement. Players immediately understand how these mechanics work and can focus on the thrilling action taking place on the reels.
The upcoming Hot Slot™: Magic Pearls slot combines classic aesthetics with our popular Hold the Jackpot bonus round, allowing players to win the Grand Jackpot of 2500x their bet in a simple re-spin-based bonus game.
What is more, our games offer customisable features, allowing players to adjust the game to their needs. For example, with our Volatility Levels™, each game can appeal to all types of players, from recreational to VIPs.
 
Finding the perfect balance
Providers in the iGaming space are required to be flexible and change with the times to remain relevant, serving modern players with slots that are a feast for all senses, but those that take it upon themselves to develop games for retro slot fanatics get to reap the benefits of catering to a loyal community of mature gamers.
The key to our success has been developing slots that target modern players without alienating  the fans of classic slot experiences, and we have no plans to stray from this strategy.
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Kinguin partners Shufti Pro to integrate KYC for it’s digital marketplace, taking another step towards becoming the world’s safest online gaming marketplace
The world’s first digital games marketplace, Kinguin, has partnered with global IDV provider Shufti Pro, which will see it integrate KYC in late 2022 for some purchases to further improve Kinguin’s industry leading fraud prevention record. Shufti Pro’s configurable KYC solution will ensure that Kinguin customers are able to seamlessly and safely purchase any of the thousands of digital products that the Kinguin Marketplace has to offer.
Kinguin has always prioritised customer safety when it comes to making purchases through their digital marketplace. Between September 2021, and August 2022, Kinguin was able to record one of its lowest fraud scores (0.14% on all purchases) since the marketplace opened in 2013, with gaming products registering at one of the lowest fraud rates in all purchase categories (0.06%). Kinguin has also been able to significantly increase customer satisfaction (4.4 Trustpilot score, with over 38 000 reviews), reduce the volume of necessary refunds (by 27%) and also lower its customer complaint ratio across all purchases (to 0.34%), where each complaint is reviewed by the Kinguin customer support team, to ensure each customer receives a proper solution. By integrating Shufti Pro as another security layer later this year, Kinguin is taking their customer security to the next level in an effort to become the safest gaming marketplace in the world.
Integrating Shufti Pro’s KYC solution into the Kinguin marketplace verifies the identity of customers in real-time during the purchasing process. The integration will increase safety for over 14 million Kinguin customers looking to buy any of the 95 000 unique digital products that can be found on the Kinguin Marketplace.
Shufti Pro will cater to the IDV needs of the Kinguin Marketplace and help Kinguin reduce fraud on specific purchases. By implementing this extra layer of security on certain items and goods, Kinguin will be able to build upon its industry leading track record when it comes to customer safety and fraud prevention.
Michał Figas, VP of Customer Service & Fraud Risk Management at Kinguin said: “We’re proud to have one of the lowest fraud rates of any gaming marketplace globally and we are always searching for new solutions to better improve the safety of our customers. Shufti Pro provided the most effective KYC solution, allowing us to streamline our customer’s experience on the Kinguin Marketplace, ensuring purchases are as secure and convenient as possible”.
“We are pleased to be assisting Kinguin in its goal of delivering an intuitive digital experience for its customers,” stated Victor Fredung, CEO of Shufti Pro. “Through this partnership, Kinguin will seamlessly onboard and authenticate the identity of their customers, fulfil KYC requirements, scale the speed and accuracy of site-wide transactions”
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Laver Cup Unrivaled Challenge, powered by leading mobile gaming developer Low6, gives fans a shot at winning Laver Cup Vancouver 2023 tickets
Low6, the award-winning leader in sports gamification, has teamed up with the Laver Cup to deliver a bespoke fan engagement game: Laver Cup Unrivaled Challenge. Fans will be able to play along with all the action at Laver Cup London 2022 and win prizes through this new free-to-play online game, Laver Cup Unrivaled Challenge, including an opportunity to win tickets to Laver Cup Vancouver 2023.
Laver Cup is the latest name in a growing list of brands to turn to Low6 since the free-to-play games experts announced that their industry-leading gamification technology was being made available to the wider sports industry as a full white-label, turnkey B2B solution.
Laver Cup Unrivaled Challenge, sponsored by Credit Suisse and Mercedes-Benz, invites fans to predict outcomes on a range of questions for each match across five sessions of the event when Europe takes on the World at The O2 from September 23-25, 2022. Designed to enhance the experience of tennis fans ahead of and during the tournament, the questions will range from who fans think will win a match to who will serve the most aces or whether a 10-point ‘Laver Breaker’ will determine the result.
Prizes for each session of the event include Laver Cup London 2022 merchandise, while three overall event winners will claim a grand prize of two tickets to the next Laver Cup at Vancouver’s Rogers Arena from September 22-24, 2023. Complete terms and conditions of the challenge are referenced below.
The Laver Cup Unrivaled Challenge is a fun way for fans in The O2 and at home to engage with the on-court competition during matches,” said Laver Cup CEO Steve Zacks. “The game gives them the opportunity to predict outcomes for each match and put their knowledge to the test.”
“We are thrilled to develop Laver Cup Unrivaled Challenge for the fifth edition of the Laver Cup in London,” said Low6 CEO and Co-Founder Jamie Mitchell. “We know fans find the Pick ‘Em game format absorbing and it will be the perfect second screen experience for fans, whether at their seats in the stadium or wherever they are tuning into the Laver Cup around the globe”.
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